Stop throwing money at digital ads without a strategy! In this episode, we break down the science of determining your ideal ad spend, minimum platform budgets, and the timeline you need for true ROI. Learn why patience matters and how to work backwards from your business goals to set a winning ad budget.
Stop throwing money at marketing without knowing if it works! In this episode of the Click and Mortar Podcast, Mike and Dustin from EIC Agency break down exactly how to track and calculate your marketing ROI. Whether you're just starting out or looking to optimize your current tracking systems, this episode gives you the exact formula for success.
Whether you're a small business owner, marketer, or entrepreneur, this episode is packed with actionable insights to elevate your marketing game. Free offer creation guide included!
Dr. Augustine Fou reveals the hidden world of digital ad fraud: 50% bot traffic, fake audiences, and how small businesses can protect their marketing dollars. Learn insider strategies to combat bot fraud, understand true ad performance, and maximize your advertising ROI. Uncover the truth behind programmatic advertising, audience targeting, and conversion metrics.