First, we don't buy email lists and blast emails and messages to people on LinkedIn. Our system starts with geo-targeted, audience-focused ads (our speciality which we've been doing for 10+ years) and then includes all of the key pieces you need to convert those OPT-IN leads to customers - ad optimization, lead capture, nurturing sequences, follow-up sequences.
We have a very strict definition of a lead, we call it an “NCC - a New Customer Conversation". We consider a lead a new conversation started with an actual person interested in your service with a name and phone number or email address.
Opt-in means we are getting you leads and potential customers who have raised their hands and are interested in what you have to offer. We do this through targeted advertising on Google, Meta, LinkedIn, TikTok and a number of other ad channels.
Glad you asked, yes there is actually. We've built a lead scoring system into our platform that feeds ad optimization and gets you more qualified leads. We spent quite a bit of time developing this part of the system - you tell our system what leads are good and what leads are not and we use that data to feed your ads and find you more qualified leads.
We essentially have two different pricing tiers - you can utilize all components of our system starting at $3,000/month for ad budgets under $20,000 per month.
We have full program pricing and program tiers with what's included here.
Another good question: essentially you get an entire lead generation team - Ad Operations, Account Management, Data and Analytics teams.
The Ad Ops team handles ad creation, management and optimization along with reporting on how to improve.
The account management team will keep you in the loop weekly on what's being done, what we're doing to improve and report on weekly and monthly metrics that are moving the needle and growing the business. You'll meet with the account management team monthly to review guidance via full team zoom meetings.
That's exactly where we come in! We handle all the heavy lifting and reduce your weekly marketing management time from about 30 hours to just 2 hours a week, allowing you to focus on important things like running your business. All for less than the cost of an entry level employee.
Again, that's why were here! We do this so you don't have to worry about the constant learning, changes and time investment it takes to properly run an effective digital lead generation system. We're giving you the turnkey system and team you need to effectively grow your business. Again, for less than the cost of an entry level employee
Scaling is a marketing term means that you can accurately predict an outcome if you were to add more to the system. So for instance, when you spend $50 to boost an Instagram post, you may get 1 new conversation with a new customer, you may get 10, you don’t know, so it’s not scalable.
If you know you can get a single net new conversation for $10 and if you spend $100, you can get 10 net new conversations, or close to it, then that tactic is scalable.
This relates to the scale question. Our platform gives you real-time ROI reporting and comprehensive analytics so you can see how much you’re spending, what the return on that spend is and how you can scale your lead generation efforts.
We can show you exactly what you are paying for all of your advertising and marketing efforts with our system and tell you how much money you're making from those efforts.
We agree! The system is built with automated nurturing sequences ensuring that no lead falls through the cracks. Maintaining consistent communication throughout the sales process is key. And we build on this effort each month by offering a new nurturing sequence to our customers every month.
You MAY even be losing leads that are coming in from your website and social media properties, we'll even ensure those don't fall through your hands!