Welcome to the Click and Mortar Podcast:
Drive Foot Traffic, Boost Sales
Your Key to Success in Brick-and-Mortar Business Expansion
Introducing the Brick and Mortar Podcast — your ultimate go-to
for priceless insights, killer strategies, and expert advice
crafted just for businesses like yours. Let’s level up together!
Welcome to the Click and Mortar Podcast:
Drive Foot Traffic, Boost Sales
Your Key to Success in Brick-and-Mortar Business Expansion
Introducing the Brick and Mortar Podcast — your ultimate go-to for priceless insights, killer strategies, and expert advice
crafted just for businesses like yours. Let’s level up together!
Tune Into Our Latest Episodes
The EIC Guide to B2B Audience Targeting
We deep third-party audience targeting tools—specifically SayPrimer—and show you exactly how to build laser-focused B2B audiences that convert. ...more
Click & Mortar
December 23, 2025•11 min read
How to Track Your B2B Advertising ROI: The Complete Guide to UTM Tracking and Deal Attribution
Can you tell which specific ad campaign closed that $50K deal? If not, you're leaving money on the table. We reveal the complete system for tracking every advertising dollar to every deal closed—no mo... ...more
Click & Mortar
December 18, 2025•9 min read
Lead Scoring: The Missing Piece in Your B2B Marketing Strategy
Only 3-5% of leads are ready to buy when they fill out a form. So what happens to the other 95%? Without lead scoring, they fall into a black hole—wasting your sales team's time and creating tension b... ...more
Click & Mortar
December 06, 2025•8 min read
Why B2B Companies Fail at Value-Based Bidding (And How to Fix It)
Why do B2B companies struggle with value-based bidding while e-commerce brands make it look easy? We break down the REAL challenges of implementing ROAS tracking for B2B lead generation—and why most c... ...more
Click & Mortar
November 26, 2025•8 min read
The B2B Lead Generation Strategy That's 10x More Cost-Effective
Are you overpaying for B2B leads? If LinkedIn is your only channel, the answer is probably yes. In this episode of Click and Mortar, Mike Patterson and Dustin Trout reveal why LinkedIn-only lead gener... ...more
Click & Mortar
November 19, 2025•7 min read
ROAS vs. Revenue: Why You Need Both to Scale Your Business
Got great ROAS but your business isn't growing? Or spending big without knowing if it's working? You're stuck in one of the two fatal marketing traps. In this post, we break down why healthy return on... ...more
Click & Mortar
November 11, 2025•6 min read
Why Listen to Our Podcast?
Tune in to the Brick and Mortar Podcast and start unlocking the secrets to sustained growth for your brick-and-mortar business:
Targeted Expertise:
Elevate your business with industry-specific insights. Our podcast host, boasting extensive experience, delivers actionable strategies tailored for your success, whether you're a startup or aiming for rapid growth.
Practical Insights:
Dive into a wealth of practical wisdom in every episode. From tried-and-tested marketing tactics to innovative customer engagement strategies, we equip you with the tools you need for immediate implementation and measurable results.
Innovative Solutions:
Keep yourself ahead in your field with cutting-edge strategies from Innovative Solutions. Discover novel tactics to draw in customers, bolster your online footprint, and skyrocket revenue, guaranteeing your company remains competitive in the ever-changing market of today.
Success Stories:
Get inspired by real businesses like yours, proving that growth is achievable.
Tune Into The Latest Episodes
The EIC Guide to B2B Audience Targeting
We deep third-party audience targeting tools—specifically SayPrimer—and show you exactly how to build laser-focused B2B audiences that convert. ...more
Click & Mortar
December 23, 2025•11 min read
How to Track Your B2B Advertising ROI: The Complete Guide to UTM Tracking and Deal Attribution
Can you tell which specific ad campaign closed that $50K deal? If not, you're leaving money on the table. We reveal the complete system for tracking every advertising dollar to every deal closed—no mo... ...more
Click & Mortar
December 18, 2025•9 min read
Why Listen to Our Podcast?
Tune in to the Brick and Mortar Podcast and start unlocking the secrets to sustained growth for your brick-and-mortar business:
Targeted Expertise:
Elevate your business with industry-specific insights. Our podcast host, boasting extensive experience, delivers actionable strategies tailored for your success, whether you're a startup or aiming for rapid growth.
Practical Insights:
Dive into a wealth of practical wisdom in every episode. From tried-and-tested marketing tactics to innovative customer engagement strategies, we equip you with the tools you need for immediate implementation and measurable results.
Innovative Solutions:
Keep yourself ahead in your field with cutting-edge strategies from Innovative Solutions. Discover novel tactics to draw in customers, bolster your online footprint, and skyrocket revenue, guaranteeing your company remains competitive in the ever-changing market of today.
Success Stories:
Get inspired by real businesses like yours, proving that growth is achievable.
What Is Click and Mortar?
It's an ad technology that gets more people into your business. It's as simple as that.
Geo-Targeted Ads:
Reach potential customers with precise targeting.
Lead Capture:
Capture and nurture valuable leads effectively.
Customer Nurturing:
Build lasting relationships through ongoing communication.
Real-Time ROI Tracking:
Measure campaign success with real-time tracking.
Turnkey Solutions for Your Business
Tired of complex marketing strategies? We’ve got the solution!
Our podcast introduces you to Click and Mortar, a turnkey system designed to streamline your marketing efforts and maximize your ROI.
What Click and Mortar offers:
Geo-Targeted Ads:
Reach potential customers with precise targeting.
Lead Capture:
Capture and nurture valuable leads effectively.
Customer Nurturing:
Build lasting relationships through ongoing communication.
Real-Time ROI Tracking:
Measure campaign success with real-time tracking.
Explore Our Episode Catalog:
Elevate Your Business Acumen
From marketing marvels to financial foresight, each episode offers actionable insights for businesses aiming for 40% growth or more.
Explore Our Episode Catalog:
Elevate Your Business Acumen
From marketing marvels to financial foresight, each episode offers actionable insights for businesses aiming for 40% growth or more.
Stay Updated With Our Latest Episodes
Subscribe to our podcast for instant updates on valuable content.
Stay informed, stay inspired, and stay ahead with the Brick and Mortar Podcast!
Start Your Journey to Success Today
Unlock your brick-and-mortar business’s full potential with our podcast. Tune in, absorb industry knowledge, and take actionable steps toward growth.
Ready to take the next step? Explore our episodes and embark on a business transformation with the Brick and Mortar Podcast.
Start Your Journey to Success Today
Unlock your brick-and-mortar business’s full potential with our podcast. Tune in, absorb industry knowledge, and take actionable steps toward growth.
Ready to take the next step? Explore our episodes and embark on a business transformation with the Brick and Mortar Podcast.
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