EIC Case Studies & Learning Center

Helpful resources from EIC for your digital advertising journey.

EIC Case Studies

900% ROAS Increase in 2 Months

Full campaign restructuring, audience targeting revamp and BI implementation yielding 9x increases in ROAS in two months.

7x ROAS Increase, 85.5% CPL Reduction

Launched B2B lead generation campaigns,

set up reliable lead and sales tracking,

overhauled and optimized active campaigns.

99% Reduction in CPL, Growth to over 1,500 leads per month

Complete BI system implementation with dashboards, real-time performance indicators, clear definition of lead quality, full restructuring of all active campaigns.

EIC Learning Resources

Marketing Funnel Blueprint

A full digital advertising guide for every stage of the funnel including metrics, creative and channels to track.

The ROI of Creating Video

A simple ROI analysis of how you can actually MAKE money by producing video creative.

Where to Run Ads Online

A quick and easy strategic guide to where to run ads online when beginning your digital advertising journey

How to Scale Your Ad Spend

A quick and easy guide with 5 key essentials for scaling your digital advertising spend. You can't just spend more, here's how to do it right.

Ad Optimization Checklist

Get our checklist with the 6 things to immediately to eliminate ad spend waste and spend more efficiently in your digital ad efforts

Cold Email vs Paid Ads

A comprehensive breakdown of the pros and cons of doing cold email or paid ads...or maybe you should do both??

Why Attribution Matters

Learn why proper attribution tracking matters and find out the metrics to track in each stage of the funnel so you're not killing your return.

Terms & Conditions