Advertising
Advanced Advertising, Reliable ROI
We create campaigns that maximize conversion. Then, we track results in real time. Now you never have to wonder if your advertising is making your business money.
Driven by Data
We help our customers to understand two key metrics:
- How many advertising dollars does it take to gain a new customer?
- How can we drop the cost to aquire a customer (CAAC) lower each month?
Our custom reporting dashboards allow for quick, effective decision-making so that no dollar goes to waste. Our dedicated in-house advertising team is constantly running experiments and making tweaks to campaigns to drive more return on ad spend (ROAS) each day. Get complete confidence that every cent of your budget is going to the right ads thanks to our transparent and trackable process.
Our Process
Ad Process Flow
Click each element for more info!
Discovery Conversation
Who does the campaign need to reach? What is the marketing budget? Conversion goals? How will we define success?
Setup & Audit Ad Accounts
We ensure that your ad accounts are configured correctly, pixels are firing properly, and tracking using Google Analytics is set up to ensure reporting is accurate.
Configure Live Reporting
Create live reporting data studio dashboards organized by channel in order to provide clarity on your Return on Ad Spend (ROAS). As a client, you have access to these reports that update every 10 seconds.
Advertising Mockups
Channel specific previews of advertisements across recommended channels.
Prospecting Tests
Begin with micro-budget tests to identify strongest acquisition channels.
Daily Optimizations
As our prospecting tests deliver insights, we begin to ramp up budget in the areas that are working, optimize audience and targeting, and begin retargeting.
Monthly Check Ins
Although our clients can check their ad reporting at any time, our clients also meet with their dedicated account manager each month to check in on performance, offer ideas, and ask questions so we are always aligned.
Advertising Packages Include
- Omni-channel campaigns
- Live Reporting
- Advertising copy
- Daily campaign optimizations
- Dedicated account management
Advertising Channels Include
FAQ's
All of our clients get access to a real time cross channel reporting dashboard like this one that updates every 10 seconds so that they have the most up to date information. Additionally your success manager will meet with you each month to discuss ideas about campaign performance, ideas and solutions.
We help our clients define winning channels as a part of our on boarding process. Depending on your prospective buyer, type of product and call to action your product or service has the opportunity to perform across any of the channels we advertise on. Our job is to make Every Impression Count.
Our job is to help you define and reduce your cost per acquisition while increasing the lifetime value of your customers. Depending on your product, our advertising strategy aims to help you to understand how much spend it takes to win a customer online as well as how much spend it takes to keep them buying.
We are flexible. Our in house video and design team can handle creating engaging and high performing graphics as well as eye catching video to help sell your product or service. If you have ideas for creatives or have already produced creatives we can utilize those as a part of our campaign strategy.
Our ad management team monitors campaigns daily. With robust testing our ad managers are able to uncover performance isights quickly and apply those insights directly to campaigns. Our chief aim is to ensure that we make decisions and adjustments quickly in order to make sure that Every Impression Counts.
